Off-market property sales in Perth
An off-market sale is a private campaign: C Realty takes your home directly to qualified buyers from its own database, with no realestate.com.au or Domain listing and no signboard. It suits vendors who need discretion or want to test buyer depth first. The trade-off is exposure, so if the single goal is the highest price, a public campaign more often achieves it.
When does selling off-market make sense?
- Separations, where neither party wants the sale public
- Relocations, when the vendor is leaving and wants a quiet, controlled process
- Executor and deceased-estate sales
- Testing buyer depth and price before committing to a public campaign
- Homes for which C Realty already holds a known, qualified buyer
What are the trade-offs of an off-market sale?
- A smaller buyer pool, which usually means less competitive tension between bidders
- No portal exposure, so buyers who are not already in an agent's database never see the home
- Price evidence is thinner, because the home is never tested against the open market
Off-market vs pre-market vs on-market: what's the difference?
| Campaign | Who sees it | Signboard | Inspections | Best for |
|---|---|---|---|---|
| On-market | realestate.com.au, Domain, Facebook, Instagram, YouTube and the C Realty database | Yes | Home opens every weekend plus one mid-week, with weekly written reports | Achieving the highest price through competition |
| Pre-market (coming soon) | The C Realty buyer database and high-visibility platforms before portal launch | Not until launch | Private inspections ahead of the first home open | Building demand before launch, or securing a strong early offer |
| Off-market | Qualified buyers from the C Realty database only | No | Private inspections by appointment | Discretion, or testing buyer depth before going public |
How does a C Realty off-market sale work?
- In-home appraisal — Cina Ghiassi walks the home in person and returns a written price range within 24 hours, benchmarked against the last 90 days of comparable sales.
- Strategy — Vendor and agent agree whether off-market genuinely suits the property and the goal, and set the price expectation and timeline.
- Private presentation — The home is presented to qualified buyers from the C Realty database, with no portal listing and no signboard.
- Private inspections — Interested buyers inspect by appointment, so neighbours and the wider market are never alerted.
- Negotiation — Every offer is put in writing and tested against every other offer to establish the strongest price and terms.
- Contract and settlement — The contract of sale is signed by the licensee, and settlement generally follows three to six weeks later, managed by the C Realty operations team.
Off-market selling questions
Should I sell my house off-market in Perth?
Sell off-market if discretion matters more than squeezing out the last dollar: separations, relocations, executor sales, or testing buyer depth before a public launch. If your single goal is the highest price, a public on-market campaign more often achieves it, because more buyers competing usually means a stronger result. C Realty runs both and will say plainly which one your property suits.
Will I get a lower price selling off-market?
Often, yes, though not always. An off-market sale reaches a smaller pool of buyers, which usually means less competitive tension, and less tension tends to mean a lower price. The exception is when a qualified buyer is already waiting for exactly your type of home; then a private sale can achieve a strong price quickly, without a campaign.
Is an off-market sale private and confidential?
Yes. With an off-market campaign there is no realestate.com.au or Domain listing, no signboard and no public home open. The home is shown only to qualified buyers from the C Realty database, by private appointment, so neighbours and the wider market are not alerted. The contract, conditions and settlement process are the same as for any other sale.
What does an off-market sale cost in Perth?
Commission in Western Australia is not regulated, so every rate is negotiable; most Perth agents charge between 2% and 2.75% of the sale price. C Realty quotes its fee after the in-home appraisal. An off-market campaign has no portal advertising, and vendors approve every marketing line item before any money is spent.
Which suburbs does C Realty sell off-market in?
C Realty runs off-market campaigns across its eight-suburb Northern Coastal corridor: Trigg, Karrinyup, Doubleview, North Beach, Scarborough, Sorrento, City Beach and Woodlands. Its buyer database is tracked at street and school-catchment level in those suburbs, which is what makes a private campaign workable. Call Cina Ghiassi on 0411 809 708 to discuss your home.
Talk to C Realty about a private sale
Start with a free, confidential appraisal: Cina Ghiassi walks the home and returns a written price range within 24 hours, and will say plainly whether off-market or a public campaign suits it. Request an appraisal or call 0411 809 708. See also the full ten-step seller's journey.
Contact C Realty
C Realty2/9 McDonald St W, Osborne Park WA 6017, Australia
Office: 0434 935 134 · Cina direct: 0411 809 708
Email: admin@crealty.com.au
https://www.crealty.com.au